Why Choose Us
The same price as going direct. None of the bias.
At ObsidianX, we're more than a technology provider; we're your strategic partner in navigating the complexities of the digital landscape. Our vendor-agnostic model, our Avant partnership, and 20+ years of expertise set us apart.
The Honest Comparison
ObsidianX vs. going direct
Carriers have excellent engineers and terrible incentives. Here is exactly what changes when an advisor who works for you runs the process.
| What matters | Going direct to a carrier | With ObsidianX |
|---|---|---|
| Who they work for | The carrier's sales quota | You. We are paid the same regardless of which supplier wins |
| Options on the table | One provider's catalog | 250+ vetted suppliers competing for your business |
| Pricing leverage | Rack rates, negotiated alone | Market benchmarks from thousands of deals through Avant |
| Contract terms | Boilerplate that protects the carrier | Negotiated SLAs, rate protections, and exit clauses |
| Support after signing | The 800 number and a ticket queue | A named advisor who escalates for you for the life of the contract |
| Cost to you | Your time, plus whatever you leave on the table | $0. Suppliers compensate us, at the same price you would pay direct |
Our Differentiators
Six reasons clients stay for years
Unbiased Advocacy for Maximum ROI
We don't work for vendors; we work for you. Our supplier agnostic approach ensures you get the best fit technology at the best price, maximizing your return on investment and ensuring solutions are tailored purely to your business needs.
Deep Industry & Technical Knowledge
With 20+ years of experience, we possess profound expertise in IT infrastructure, cloud solutions (UCaaS/CCaaS), cybersecurity, AI, and managed networks. We translate complex challenges into clear, actionable strategies.
Proactive & Reliable Support
We act as an extension of your IT team with proactive monitoring and support through our managed partners. Our commitment is to ensure your systems run smoothly, minimizing downtime and maximizing operational continuity.
Commitment to Innovation
We stay at the forefront of technology trends, including AI, SD-WAN, and advanced cybersecurity measures. Our forward thinking approach ensures your IT infrastructure is scalable, adaptable, and future ready for tomorrow's challenges.
Partnership Focused on Your Success
Your goals are our goals. We build transparent, long term partnerships dedicated to achieving your specific business objectives through strategic technology and continuous advisory. Your success is our ultimate metric.
Tailored & Strategic Solutions
We don't offer one size fits all fixes. ObsidianX meticulously analyzes your unique requirements to design and implement bespoke technology solutions that align perfectly with your operational goals and strategic vision.
See the proof
Don't just take our word for it
Explore documented case studies with real numbers, and read what partners and industry leaders say about working with ObsidianX.
Frequently Asked Questions
The questions everyone asks about the advisor model, answered honestly.
How does ObsidianX get paid if the service is free to me?
Suppliers pay technology advisors a commission out of their sales and marketing budget, at the same pricing you would receive going direct. Because we are compensated similarly across 250+ suppliers, we have no incentive to push any particular one. Our incentive is your long-term satisfaction.
Is the price really the same as going direct?
Yes, and frequently better. Carriers price through the partner channel at parity with direct sales, and because we make suppliers compete and benchmark against market data from thousands of deals through Avant, negotiated outcomes routinely beat what a single direct quote would deliver.
What is Avant and why does it matter?
Avant is one of the industry's leading master agents (technology services distributors). Our Avant partnership gives ObsidianX contracted access to 250+ vetted suppliers, engineering resources, and market pricing intelligence that individual buyers, and most consultants, cannot access on their own.
What happens after the contract is signed?
We stay. ObsidianX provides support and escalation for the life of every contract: quarterly business reviews, billing dispute advocacy, renewal benchmarking, and a direct line when something breaks. You never start over with an 800 number.
Ready to Experience the ObsidianX Difference?
Partner with us to transform your technology from a cost center into a strategic asset that drives growth and innovation.
Vendor-agnostic advice. No quotas, no obligation, no pressure.